The concept we co-created with entrepreneurs, the third sector, artists, citizens, and travelers utilizes the region’s strengths and is based on the real needs of its businesses and people. The core is a modular science center, event venue, and food production & restaurant court. The key idea is to promote learning through seeing, experiencing, creating and playing. The experience combines the physical with the digital and depending on the visitor profile, unfolds in different ways. Shopping opportunities for the visitor are embedded in the main functions.
To inspire dialogue and challenge our own thinking as well as that of others, we performed a broad scan of trends covering a variety of themes such as food, travel, play and digital. Futures foresight was utilized to ensure the concept is fresh and relevant not only today but for the coming years as well.
The business and operating model for the center is low-risk and financially feasible. Its close connection to the local market means the center will have a beneficial impact on the local economy through exhibitions, events, tourism, and food production. The science center will encourage the youth in the area to consider careers in science and engineering.
The core team consisted of 12 members. In addition to consultants from Futurice, the team included food expertise from Papua Suklaa and science center expertise from Heureka Overseas Production and much more.